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Seven Key Benefits Of Investing In Digital Marketing

The importance of marketing for any business isn’t debatable. However, the benefits of traditional vs digital marketing is an ongoing debate. Choosing between traditional advertising and digital advertising can be a tough decision to...

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5 PPC mistakes you can avoid to save money

One of the quickest ways to generate traffic and draw potential leads to your website is pay-per-click (PPC) advertising. Using various platforms such as Google AdWords, Bing, Youtube, Facebook and others, businesses can advertise their products...

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What is Click -Through Rate and Why is it important?

Today, businesses thrive with effective online marketing strategy. In a world where all businesses have online market presence, having an effectual online marketing strategy is a critical aspect. Measuring the effectiveness of your marketing...

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Where is SEO headed in the Future?

The dynamics of Search Engine Optimization are changing by the day. What was once the process of on-page optimization, backlink building and creation of relevant content has now moved on to advanced strategies that...

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