Digital Marketing Company | Facebook

Symbiosis Law School, Noida

The Need

  • Symbiosis Law School is a well-known entity among the law schools in the country.
  • Our core utility lied in using the brand name to gather maximum engagement and registrations.
  • We had to lay emphasis on increasing the reach and overall awareness for the dual specialization programs –BA LL.B and BBA LL.B.

Objective

  • Through a well-articulated campaign, we wanted to showcase the core USP’s of SLS, Noida.
  • With a mixed bag of posts which showed the vibrancy of the college and academic aspects in equal measures, we wanted to appeal to both parents and prospective students.
  • Prepared information and messaging on latest news and happenings to increase relevant reach and engagement over the page.
  • With increased engagement, we wanted to increase the number of enquiries over the landing page.
  • With a well-thought research, we narrowed down our target audience in the age group of 18-20 years.
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Result

  • As mentioned, our posts had a mixed bag of creatives which appealed to everyone.
  • With our dedicated campaigns, the Facebook page followers increased by over 28,000 followers in 2 months to reach a mammoth figure of 1,08,000 followers.
  • Along the same, the engagement level over the Facebook page also increased by over 100%.
  • With such engagements, we also had an increase in the number of registrations which shot up by 10%.
  • All in all, with a campaign so dedicated, we achieved remarkable numbers for SLS, Noida which otherwise were considered impossible.