Aludecor

Objectives

Enhance Brand Awareness

To Generate Maximum Organic Traffic on the website

Higher Keyword Ranking on SERP

Position as a thought leader

Generate Leads from Organic Channel

SEO

Technical SEO implementation
Analyzing heatmaps for fixing UX issues on the website to reduce bounce rate
On-page implementation & Generating quality backlinks from high DA website
Curating content as per the intent of the keywords and mapping on the target URL’s

Social Media

Ideating a central theme for social media based on the series, applications & features of the products
Curating content in various formats
Distributing content on social media platforms
Creating a content calendar including topical posts for leveraging moment marketing
Time of posting based on the analysis of audience active time which helps us gain more engagement

of the overall traffic generated was from organic source

Keywords rankings on SERP improved within 10 months

increase in organic visitors within 10 months

Site health improved

Organic leads increased

Increase in engagement on Facebook

Rise in engagement on Instagram

Rise in brand recall