In the digital advertising world, Pay-per-click advertising focuses around an interest of how to lower CPC (cost-per-click). And the reason for this focus – if you are paying less for a click, then your cost per...
One of the quickest ways to generate traffic and draw potential leads to your website is pay-per-click (PPC) advertising. Using various platforms such as Google AdWords, Bing, Youtube, Facebook and others, businesses can advertise their products...
Ever noticed the advertisements alongside search results when you put a query in search engine? Those are the examples of PPC. Let’s understand more about this form of advertisements. What is it? PPC or pay-per-click,...
Anyone who has got her feet wet in the waters of marketing performance measurement has heard of Click Through Rate (CTR). CTR is a calculation of how many people clicked on the links shared...
Today, businesses thrive with effective online marketing strategy. In a world where all businesses have online market presence, having an effectual online marketing strategy is a critical aspect. Measuring the effectiveness of your marketing...
There’s a funny quote rounding on Internet from sometime – “The best place to hide a dead body is page 2 of Google search engine results”. A joke, but to be taken seriously by businesses who really want to...
When you liked to know more about SEO, you headed to the search engine (most probably Google, typed your query, got us on the results and landed here – that is because we did...
Every organisation has a benchmark for its success which highlights its affluence, hard-work and prosperity – that leads to each employee’s well-being and consequently exceeding client expectations. One such milestone for SRVMedia was the...
In 2018, everything about digital marketing services is going to be more content-centric. 2017 has shown us that. Feeding the content beast is one of the best ways to engage your audience and keep...
In a country of more than a billion and growing competition on every nook and corner (which we have a gazillion), it is undoubtedly an arduous task to find the perfect digital marketing partner...
Which marketing platforms will provide me with the best ROI? And most importantly, will my brand be visible to the right audiences once I choose the said platforms? These and many other similar questions...
