Video Making

Video marketing is very often an afterthought. However, it should play a leading role in a brand's content marketing plan. Why? Because videos can help create the necessary association and enable your products or services to earn greater trust and confidence. Perhaps that is why 54% of consumers say they would like to see more video content from brands they support.

Our team of video experts ensure that our videos have a more profound impact on a customer's mind. Over the years, our videos have proven to be highly effective and have given excellent results in the form of leads, conversion and branding.

How Do We Work?

  • Step 1: Identifying The Right Goals

    Videos are expensive to produce; therefore we ensure that thorough research is carried out before our video team starts with any project.

  • Step 2: Choosing The Right Approach

    The next step is to understand the 'what' of any video. We analyze our goals and settle on the best approach.

  • Step 3: Choosing The Right Tone

    It's essential to decide on the tone of the video based on the reaction we want to elicit from the audience.

  • Step 4: Deciding On The Duration

    We decide on the duration of the video to ensure that it is focused and will lead to the right engagement.

  • Step 5: Writing The Script

    Our team of content writers then start working on an appropriate script based on the parameters mentioned above.

  • Step 6: Action!



What are the agency requirements for creating video ?

"The agency will first consider the objective of the video, understand the brand or the product or the content to be put up in the video. In a Digital Marketing agency the content of the video is decided based on whether the video is used for branding or promotional activities."

Do digital marketing companies offer video marketing services?

"Digital Marketing provides a mix of online services; video marketing is widely used for branding and promotions. One must choose video marketing as its useful for SEO, driving conversions, etc. Videos are compelling and create a significant impact on peoples minds, therefore, creating a good strategy for video is useful before you develop the content."

Is video marketing useful in digital marketing campaigns?

"Video marketing is useful in digital marketing campaigns as it can increase your search engine ranking, click-through rates, open rates and conversions, boost conversion rates and more. You can cost-effectively reach your audience through video marketing on platforms like YouTube."

Can digital marketing agency advise you about video marketing?

"Digital Marketing agencies perform a lot of online activities and track campaign performance continuously for a lot of domains. Digital Marketing agencies can best advise you on the right type of video ads, the content, and the strategy that would work best for your business and campaign objective."

Is video marketing a good option for Branding and Promotions?

"Video marketing lets you engagingly connect with your target audience. Video marketing is the act of incorporating video into your marketing strategy to help increase brand recognition and awareness."