Video Making

Today's life is too busy to have time to read long product descriptions or dig deep into services. The modern customer wants to see the product in action. So if you are serious about content marketing, you must be serious about video too.

Our video making team ignite emotions through engaging videos and drive forces to use videos in content marketing.

  • Overview

    Today, YouTube has become the second largest search engine on the internet
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  • How we work?

    We follow systematic workflow to have a significant positive impact on your organization's benefit.
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  • Case Study

Today, YouTube has become the second largest search engine on the internet and while video marketing is frequently an afterthought, its value demands a leading role in your content marketing plan.

In today's media driven culture, techniques used for marketing are constantly evolving, while purchase cycle and the consumer aspect of emotional connect remains constant. It suggests that even today, purchases are made when personal connections are established. But a simple picture of your products or services is not enough to entice buyers and make that connect. They demand more. That is where videos come in. Videos create the necessary association and enable your products or services to earn greater trust and confidence.

However, poor production quality may have the reverse effect on a consumer. Our videos have a deeper impact on customer's mind as we do a thorough research before making a video. Our videos have proven to be highly effective and have given excellent results in form of leads, conversion and branding.

  • Step 1: We identify the goal

    Videos can be expensive to produce, so it's important for us to get crystal clear on goals before starting. Goals can be Brand awareness, Sales, Drive traffic, Increasing engagement, etc.

  • Step 2: We choose a direction

    Now that we know why, it's vital to understand "what". We analyze the goals and find a combination of several directions that makes sense. For eg. a video along lines of "introductory" or "explanatory" in nature.

  • Step 3: Tone is decided

    It's of equal importance to decide "the general character or attitude" of video. We do usability test to know how our video is going to make the audience feel.

  • Step 4: Duration is estimated

    We believe that without using some type of time parameters, your videos are more likely to end up too long and potentially unfocused.

  • Step 5: Outline is prepared

    We frame an overview and start thinking about the details and script of the story.

  • Step 6: And action


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