Do Digital Marketing agencies provide seo consultant services?
"A digital markting agency that provides 360 degree marketing services can provide SEO consulting service for your website. As approximately 72% people searche on google about their queries, SEO consultants can help you present the right type of content to the right people at the right time.
A digital marketing agency can do detailed website analysis, backlink audit, UX evaluation and develope a customize SEO strategy to reach your business goals."
How can I do SEO for my website?
"SEO is not a one time activitiy, rather it is a continuous process to maintain the optimum visibility of your website on search engines like Google. It costs time and money. If you are short on time then SEO agency can help you optimize your website.
The basic steps to optimize your website include :
- Keyword research to understanding the words and phrases that consumers use to find your products
- Competitor analysis which gives you an understanding of their online activities.
- Identify pages on your website to target the right keywords
- On-page optimization of website to make it easily searchable for both users and search engines
- Content creation for different platforms available
- Content promotion / Off-page Optimization to target audience on different platforms
- Tracking performance of SEO campaign through different platforms and tools on regular basis"
Is doing SEO important?
"Whenever user searches for a query, search engines process millions of pages before showing the results. According to a study, 75% people won’t even go to the second page of the search results. So if your website is not SEO optimized, it will be difficult to rank in first few results and you will lose qualty traffic which could be your potential customers.
SEO can help you so that you can reach maximum target audience at right time. A digital marketing agency can suggest a tailored SEO strategy which will not only improve the online presence of your website but also get you quality traffic and provide measurable results."
How SEO agency improve the ranking of a website?
"SEO is a combination of different techniques which can help your website get relevant traffic and improve it's overall ranking. SEO agency have experts to analyze your website and it's different aspects.
They test your website on criteria like UX, Mobile responsiveness, Website content, Technical errors, On-page changes, Backlink quality and overall improvement of website quality.
Once the concise report is made about required changes, the changes get implemented on website and SEO strategy is made according to the scope of work. Execution of strategy is done by SEOs throughout the campaign. Also frequent monitoring is done to validate the SEO strategy. The continuous efforts throughout the campaign make the targeted keywords rank better and improve the organic traffic of website."
What is SEO in digital marketing?
"SEO stands for Search Engine Optimization. It is the process of getting ""organic"" or ""free"" traffic to your website through search engines. It helps to improve quality and quantity of traffic on your website. SEO is mainly divided into 2 types : On-page SEO and Off-page SEO.
In On-page SEO, you need to focus on optimizing your website by considering Google's ranking factors. The off-page SEO is about generating quality backlinks for your websites through different channels.
The basic steps to optimize your website include :
- Keyword research
- Competitor analysis
- Keyword Mapping
- On-page optimization
- Content creation
- Content promotion
- Tracking performance of SEO campaign"
